The Newsletter

Plain-spoken notes
on selling your business.

A short note from Steve, sent every other week or so. What actually closes deals, what kills them, and what you wish someone had told you a year earlier. No fluff, no filler, no sales pitch.

Why Subscribe

Written for owners,
not analysts.

01

Built for founders

Every issue is written for owners thinking about an exit in the next twelve to thirty-six months. Not for investors, not for bankers, not for the trade press.

02

Quiet, not loud

Every other week at the most. No drip sequences, no upsell ladders, no gated PDFs. One email when there is something worth saying.

03

Real perspective

Lessons from real engagements. What sellers got right, what cost them money, and the small details that decided how the deal actually closed.

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